Description
A hand-loomed wool rug with a tone-on-tone concentric square pattern — quietly geometric, endlessly versatile, and built to last in any modern or minimalist space.
A rectangular area rug in an all-over cream and ivory palette with no contrasting colors — the entire design is expressed through texture and tonal variation. The pattern consists of concentric squares that radiate outward from a small central square toward the edges of the rug, creating a nested, labyrinthine geometric effect. Each band of the concentric squares alternates between a slightly raised, smooth surface and a subtly recessed, horizontally ribbed texture, giving the rug a three-dimensional relief quality. The pile is medium height with a hand-loomed, slightly irregular texture consistent with artisan wool construction. Edges are cleanly bound with no fringe or tassels. The overall impression is of a quiet, architectural surface — minimalist yet visually rich up close.
- Hand-loomed 100% wool — naturally durable and resilient
- Tone-on-tone concentric square geometric pattern
- Medium pile at 0.63 inches — soft yet structured underfoot
- Neutral cream/ivory palette pairs with virtually any decor
- Crafted in India with canvas backing for stability
- Spot clean with water; rug pad recommended
Product Attributes
Styling Guide
calm, airy, and quietly refined
neutral paletteAn all-over cream and ivory palette where the pattern is revealed entirely through texture and subtle tonal shifts — the concentric squares emerge from the surface like a relief carving, giving the rug depth without introducing any contrasting color.
Light Honey Oak Hardwood
Whitewashed Pine
Light Grey Concrete
Pale Maple Wood
White Polished Tile


Ideas for Your Space
About This Rug
The Armina Area Rug is a study in quiet sophistication — a tone-on-tone cream and ivory wool rug featuring a concentric square geometric pattern that radiates from the center outward. Hand-loomed in India, the subtle textural contrast between the raised and recessed lines gives this rug a three-dimensional quality that photographs beautifully and looks even better in person. The all-neutral palette makes it incredibly versatile — it works equally well in a minimalist modern living room, a Scandinavian-inspired bedroom, or a transitional dining space.
At 0.63 inches of medium pile, it's soft enough underfoot to feel luxurious while remaining durable enough for everyday use in high-traffic areas. The 100% wool construction means natural resilience and long-term durability. Spot clean with water as needed, and use a rug pad underneath to keep it in place.
If you're looking for a foundational piece that anchors a room without competing with your furniture or decor, the Armina delivers exactly that.
Care & Cleaning
To keep your wool or cotton rugs in top shape, follow these steps:
- Begin by blotting any stains with a dry cotton or white paper towel.
- Use a blunt instrument to carefully remove food or debris.
- Combine a minimal quantity of dish soap with a cup of cold water. Use this solution and a clean sponge to gently clean the stain. Avoid over-saturating the rug. Blot the cleaned area dry with a towel.
- Keep away from excessive heat or agitation as wool and cotton rugs are susceptible to bleeding and staining.
- For the best results, we advise a yearly professional cleaning.
For more information, check out our Rug Care Instructions.
Rug Size Guide
| Standard Size Group | Actual Rug Dimensions | Ships In | Shipping Dimensions (LxWxH) |
|---|---|---|---|
| 2x3 Small | 2' x 3' Rectangle | Rolled | 24x6x5 |
| 9x12 Area Rug | 9' x 12' Rectangle | Rolled | 110x12x9 |

Living Room Rugs
When selecting a living room rug, choose one that anchors your furniture by either placing all the legs on the rug or just the front legs, which helps define the seating area and enhances the room's acoustics.
Customer Reviews
Armina Area Rug - Clearance
