Description
Hand woven from 100% wool in a warm beige palette with a slim dark border — the Ayumu is the kind of quietly beautiful flatweave that makes every room feel more considered.
A rectangular flatweave area rug with a warm sandy beige field that covers nearly the entire surface, woven with subtle tonal variation in cream and off-white that gives the surface a natural, organic texture. The weave is tight and low with no pile, showing a slightly horizontal grain across the face. A thin, clean border in dark charcoal gray frames all four edges, approximately 1–1.5 inches wide, stitched or woven in a simple straight line. The overall impression is calm, minimal, and natural — like undyed wool in its most refined form. Edges are cleanly bound with no fringe or tassels.
- Hand woven from 100% premium wool — natural, durable, eco-friendly
- Warm beige flatweave with a slim dark charcoal border detail
- No-pile construction — lies flat, great for high-traffic areas
- 0.43" thick — substantial feel without bulk underfoot
- Crafted in India with artisan handwoven construction
- Versatile neutral palette — works with almost any decor style
Product Attributes
Styling Guide
calm, natural, and quietly refined
warm paletteA warm, sandy beige dominates the entire field with soft cream and off-white tonal variation woven throughout, giving the surface a natural, organic feel. A thin dark charcoal border frames the rug cleanly, adding just enough contrast to define the edges without disrupting the calm, neutral palette.
Honey Oak Hardwood
Light Maple Wood
Whitewashed Pine
Warm Grey Concrete
Natural Stone Tile
Ideas for Your Space
About This Rug
The Ayumu area rug brings effortless calm to any room with its warm beige and cream tones and clean, minimalist design. Hand woven from 100% premium wool in India, this flatweave rug features a subtly textured surface that adds depth without overwhelming a space — perfect for layering or anchoring a room on its own. A slim dark border frames the neutral field, giving it just enough definition to feel intentional and polished.
At 0.43 inches thick with no pile, it lies flat and low, making it a smart choice for high-traffic areas like entryways, dining rooms, and living rooms. The natural wool construction is inherently durable and eco-friendly, and the handwoven craftsmanship means every piece carries a slightly unique character. Whether you're styling a Scandinavian-inspired space, a modern farmhouse, or a relaxed bohemian interior, the Ayumu's understated palette works beautifully with wood tones, linen, leather, and natural materials.
Pair it with a rug pad for best results and have it professionally cleaned to keep it looking its best for years to come.
Care & Cleaning
To keep your wool or cotton rugs in top shape, follow these steps:
- Begin by blotting any stains with a dry cotton or white paper towel.
- Use a blunt instrument to carefully remove food or debris.
- Combine a minimal quantity of dish soap with a cup of cold water. Use this solution and a clean sponge to gently clean the stain. Avoid over-saturating the rug. Blot the cleaned area dry with a towel.
- Keep away from excessive heat or agitation as wool and cotton rugs are susceptible to bleeding and staining.
- For the best results, we advise a yearly professional cleaning.
For more information, check out our Rug Care Instructions.
Rug Size Guide
| Standard Size Group | Actual Rug Dimensions | Ships In | Shipping Dimensions (LxWxH) |
|---|---|---|---|
| 2x3 Small | 2' x 3' Rectangle | Rolled | 24x4x4 |
| 5x7 Area Rug | 5' x 7'6" Rectangle | Folded | 27.00000x26.00000x5.00000 |
| 6x9 Area Rug | 6' x 9' Rectangle | Folded | 27.00000x26.00000x5.00000 |
| 8x10 Area Rug | 8' x 10' Rectangle | Folded | 29.00000x5.00000x26.00000 |
| 9x12 Area Rug | 9' x 12' Rectangle | Folded | 29.00000x12.00000x29.00000 |
Living Room Rugs
When selecting a living room rug, choose one that anchors your furniture by either placing all the legs on the rug or just the front legs, which helps define the seating area and enhances the room's acoustics.
Customer Reviews
Ayumu Beige Hand Woven Wool Area Rug