Product Video
Description
Rich rust-red and hand-knotted from 100% NZ wool, the Frederica brings Persian floral artistry and heirloom-quality craftsmanship to your living space.
A rectangular hand-knotted wool rug with a deep rust-red / terracotta field covering approximately 55% of the surface. The pattern is a classic Persian allover floral design featuring symmetrical botanical scrollwork — sinuous vines, stylized leaf sprays, and ornate floral blooms — rendered in sky blue, teal, olive green, warm beige, golden yellow, and dark brown. A central diamond medallion arrangement anchors the composition, with mirrored floral sprays radiating outward toward all four corners. The border is subtle, defined by the same floral vine motifs in muted tones. The pile is medium height with a slightly textured, hand-knotted surface showing natural wool variation. Edges are cleanly bound with no fringe or tassels. The overall impression is rich, jewel-toned, and deeply ornate — a traditional Persian Isfahan-style composition with warm earthy warmth.
- Hand-knotted construction — heirloom quality built to last decades
- 100% New Zealand wool, naturally durable and soft underfoot
- Rich rust-red field with intricate Persian floral scrollwork
- Jewel-tone accents in teal, blue, green, and gold
- Medium pile at 0.47" — substantial feel without being too thick
- Ideal for living rooms, dining rooms, and high-traffic areas
Product Details
Product Attributes
Styling Guide
rich, layered, and deeply inviting
warm paletteA warm, enveloping rust-red dominates the field, with intricate botanical motifs woven in teal, sky blue, olive green, warm beige, and golden yellow — the overall palette feels rich and jewel-toned, like a Persian bazaar at golden hour.
Dark Walnut Hardwood
Honey Oak HardwoodIdeas for Your Space
About This Rug
The Frederica Area Rug is a stunning hand-knotted piece crafted from 100% New Zealand wool, bringing rich warmth and old-world artistry to any room. Its deep rust-red field is alive with intricate Persian-style floral scrollwork, botanical vines, and leaf motifs rendered in jewel-toned blues, teals, earthy greens, warm beige, and golden yellow — a true multicolor tapestry that rewards a closer look. The symmetrical layout features a central medallion arrangement with mirrored floral sprays cascading across the field, giving it that classic Isfahan-inspired elegance.
At 0.47 inches of medium pile and 0.63 inches total thickness, this rug feels substantial underfoot and is built to last — hand-knotted construction means it can handle decades of foot traffic without losing its character. The earthy, warm color palette makes it an ideal anchor for living rooms, dining rooms, or studies furnished with wood tones, leather, or jewel-toned upholstery. Whether you're layering it over hardwood floors or placing it in a traditionally styled space, the Frederica brings the kind of craftsmanship and depth that mass-produced rugs simply can't replicate.
Care & Cleaning
To keep your wool or cotton rugs in top shape, follow these steps:
- Begin by blotting any stains with a dry cotton or white paper towel.
- Use a blunt instrument to carefully remove food or debris.
- Combine a minimal quantity of dish soap with a cup of cold water. Use this solution and a clean sponge to gently clean the stain. Avoid over-saturating the rug. Blot the cleaned area dry with a towel.
- Keep away from excessive heat or agitation as wool and cotton rugs are susceptible to bleeding and staining.
- For the best results, we advise a yearly professional cleaning.
For more information, check out our Rug Care Instructions.
Rug Size Guide
| Standard Size Group | Actual Rug Dimensions | Ships In | Shipping Dimensions (LxWxH) |
|---|---|---|---|
| 2x3 Small | 2' x 3' Rectangle | Rolled | 24x4x4 |
| 9x12 Area Rug | 9' x 13' Rectangle | Folded | 29.00000x12.00000x29.00000 |
Living Room Rugs
When selecting a living room rug, choose one that anchors your furniture by either placing all the legs on the rug or just the front legs, which helps define the seating area and enhances the room's acoustics.
Customer Reviews
Frederica Area Rug - Clearance