Description
A serene ivory wool rug with subtle texture and a clean border — the kind of understated piece that makes every room feel more pulled together.
A rectangular area rug with a large open ivory/off-white center field featuring very subtle horizontal texture lines running across the entire surface, giving it a quiet woven depth. The rug is framed by a structured rectangular border in soft light gray, slightly raised in texture compared to the center field, with a clean inner and outer edge line. The overall color palette is monochromatic — ivory, white, and barely-there light gray — with no bold contrast or pattern. The pile is medium height with a smooth, even surface. Edges are cleanly bound with no fringe or tassels. The rug reads as calm, minimal, and refined at a glance.
- Hand-tufted 100% wool — natural durability and texture
- Clean ivory field with subtle horizontal texture detail
- Structured border frame in soft light gray
- Medium pile at 0.3 inch — comfortable underfoot
- Versatile neutral palette suits nearly any décor style
- Made in India with handmade craftsmanship
How It Looks in Different Lighting

Product Attributes
Styling Guide
calm, airy, and quietly refined
neutral paletteA soft, luminous ivory dominates the entire field, with a whisper of light gray woven into the border and subtle texture lines — the overall palette feels like fresh linen in morning light, cool and clean without being stark.
Light Maple Hardwood
Honey Oak Hardwood
White Oak Wide Plank
Light Gray Luxury Vinyl
Pale Concrete

Ideas for Your Space
Scandinavian Living Room
Minimalist Home Office
Elegant Dining RoomAbout This Rug
The Hiroto Ivory Area Rug brings a calm, refined simplicity to any room. Crafted from hand-tufted wool in India, this rug features a clean ivory center field with subtle horizontal texture and a structured border detail in soft light gray — a design that feels both timeless and thoroughly modern. The tonal palette of ivory, white, and barely-there gray makes it incredibly versatile, pairing effortlessly with everything from farmhouse cottage interiors to sleek contemporary spaces.
At 0.3 inches of medium pile, it offers a comfortable underfoot feel without overwhelming a room's visual balance. The wool construction means genuine durability and natural resilience — this rug is built to hold up in living rooms, bedrooms, and dining spaces alike. Spot clean with water only to maintain its pristine appearance, and use a rug pad to keep it in place and extend its life.
If you're looking for a neutral anchor rug that quietly elevates a space without competing with your furniture or décor, the Hiroto is exactly that.
Care & Cleaning
To keep your wool or cotton rugs in top shape, follow these steps:
- Begin by blotting any stains with a dry cotton or white paper towel.
- Use a blunt instrument to carefully remove food or debris.
- Combine a minimal quantity of dish soap with a cup of cold water. Use this solution and a clean sponge to gently clean the stain. Avoid over-saturating the rug. Blot the cleaned area dry with a towel.
- Keep away from excessive heat or agitation as wool and cotton rugs are susceptible to bleeding and staining.
- For the best results, we advise a yearly professional cleaning.
For more information, check out our Rug Care Instructions.
Rug Size Guide
| Standard Size Group | Actual Rug Dimensions | Ships In | Shipping Dimensions (LxWxH) |
|---|---|---|---|
| 5x7 Area Rug | 5' x 7'6" Rectangle | Rolled | 60x8x7 |
| 6x9 Area Rug | 6' x 9' Rectangle | Rolled | 72x8x7 |
| 8x10 Area Rug | 8' x 10' Rectangle | Rolled | 96x8x8 |
| 9x12 Area Rug | 9' x 12' Rectangle | Rolled | 110x12x9 |

Living Room Rugs
When selecting a living room rug, choose one that anchors your furniture by either placing all the legs on the rug or just the front legs, which helps define the seating area and enhances the room's acoustics.
Customer Reviews
Hiroto Ivory Area Rug











