Product Video
Description
A luminous off-white wool-viscose blend with a whisper of sage — the Keller rug is the quiet anchor every minimalist room needs.
A rectangular, nearly solid off-white area rug with a soft, luminous surface created by a hand tufted wool and viscose blend. The base color is a warm off-white to light cream, with very subtle horizontal streaking and tonal variation that gives the surface a gentle, organic texture — almost like a brushed or lightly washed finish. There are faint cool gray and barely perceptible sage green undertones distributed evenly across the field, most visible in raking light. The pile is low and smooth at approximately 0.2 inches, with a slight sheen from the viscose content. Edges are cleanly bound with no fringe or tassels. The overall impression is of a calm, luminous, tone-on-tone neutral rug with a quiet handmade quality.
- Hand tufted from 50% NZ Wool & 50% Viscose for a silky sheen
- Soft off-white palette with subtle sage green undertones
- Low 0.2" pile — sleek, modern, and easy to layer
- Tone-on-tone texture adds depth without pattern
- Versatile neutral works in living rooms, bedrooms, and dining spaces
- Canvas backing for stability on hard floors
Product Details
Product Attributes
Styling Guide
calm, airy, and effortlessly refined
neutral paletteA soft, luminous off-white base with a gentle wash of cool gray and barely-there sage green undertones — the kind of neutral that reads differently in different lights, shifting from crisp white in bright sun to a warm, organic ivory in the evening.
Light Maple Hardwood
White Oak Plank
Polished Concrete
Light Gray Luxury Vinyl
Pale Limestone Tile
Ideas for Your Space
About This Rug
The Keller Area Rug is a beautifully understated piece that brings calm and sophistication to any room. Crafted from a luxurious blend of 50% New Zealand wool and 50% viscose, it has a subtle luminosity that catches the light in the most elegant way. The near-solid, tone-on-tone palette — a soft off-white with barely-there hints of sage green and cool gray — makes it endlessly versatile, pairing effortlessly with everything from warm wood tones to cool concrete floors.
Hand tufted with a low 0.2-inch pile, the surface has a gentle horizontal texture that adds visual depth without overwhelming a space. It's the kind of rug that quietly elevates a room — perfect as a standalone statement in a minimalist living room or as a layering piece under a bolder rug. One reviewer noted a slight green undertone that adds a fresh, organic quality to the palette.
Keep in mind that like most wool-viscose blends, some initial shedding is normal. At just 0.39 inches thick, it lays flat and works beautifully in high-traffic areas or under furniture.
Care & Cleaning
Viscose rugs, due to their wood cellulose fiber construction, require special care:
- Since these rugs absorb moisture easily, cleaning is generally not recommended.
- Should cleaning become necessary, dry cleaning is the preferred method. However, always consult with the dry cleaner as some chemicals can discolor the fibers.
- Avoid spot cleaning with water as the cellulose fibers can discolor or turn yellow when wet and may result in stains post-cleaning.
- Lighter colors and large, solid areas are more prone to visible staining.
- To minimize the need for cleaning, it's advisable to place viscose rugs in low-traffic areas.
For more information, check out our Rug Care Instructions.
Rug Size Guide
| Standard Size Group | Actual Rug Dimensions | Ships In | Shipping Dimensions (LxWxH) |
|---|---|---|---|
| 2x3 Small | 2' x 3' Rectangle | Rolled | 24x4x4 |
| 5x7 Area Rug | 5' x 7'6" Rectangle | Rolled | 60x7x7 |
| 8 Runner | 2'6" x 8' Runner | Rolled | 30x7x7 |
| 9x12 Area Rug | 9' x 12' Rectangle | Rolled | 110x9x9 |
Living Room Rugs
When selecting a living room rug, choose one that anchors your furniture by either placing all the legs on the rug or just the front legs, which helps define the seating area and enhances the room's acoustics.
Customer Reviews
Keller Area Rug - Clearance