Description
Rich rust tones meet intricate cream Persian florals in this fringe-trimmed Urara rug — a timeless traditional statement for any living space.
A rectangular area rug with a warm rust and terracotta background covering the majority of the field. Across the entire surface, an allover repeating traditional Persian-style floral and botanical pattern is rendered in soft cream, beige, and light taupe — featuring stylized medallion rosettes, scrolling vines, and leaf motifs arranged in a dense, symmetrical grid. The pattern has a slightly faded, washed quality giving it a gentle distressed appearance. A subtle border frames the field with a complementary floral vine in the same cream tones. The pile is smooth and medium-height with a machine-woven texture. Short cream fringe runs along the two short ends of the rug. The overall impression is of a warm, classically elegant traditional rug with earthy, sun-warmed tones.
- Rich rust/terracotta base with allover cream Persian floral pattern
- Elegant fringe edge detail for a classic, boho-traditional look
- Machine-woven polyester — durable and suited for high-traffic areas
- Medium pile (0.24 in) — comfortable underfoot without being bulky
- Made in Turkey with traditional Oushak-inspired design
- Spot clean with mild detergent for easy maintenance
Product Details
How It Looks in Different Lighting

Product Attributes
Styling Guide
warm, earthy, and classically inviting
warm paletteA warm, earthy rust and terracotta base dominates the field, with intricate cream and beige floral motifs layered across the surface — the overall palette feels grounded and inviting, like a sun-warmed autumn afternoon.
Honey Oak Hardwood
Medium Walnut Wood
Warm Beige Tile
Light Travertine
Ideas for Your Space
Classic Living Room
Pet-Friendly Living RoomAbout This Rug
The Urara Red Area Rug brings warm, earthy sophistication to any room with its rich rust and terracotta base adorned with an intricate allover traditional floral pattern in soft cream and beige tones. Inspired by classic Persian and Turkish Oushak design traditions, this machine-woven polyester rug features repeating botanical medallion motifs and a subtle distressed finish that gives it a timeless, lived-in elegance. The elegant fringe detail along the edges adds a bohemian touch that complements the traditional aesthetic beautifully.
At 0.24 inches pile height, it offers a comfortable medium pile underfoot while remaining practical for high-traffic areas like living rooms, dining rooms, and hallways. Crafted from durable polyester, it resists wear and is easy to spot clean with mild detergent. Made in Turkey by skilled artisans, the Urara rug is a versatile piece that bridges traditional and transitional interiors — equally at home in a classic study or a modern farmhouse living room.
Pair with a rug pad for optimal performance and longevity.
Care & Cleaning
Maintaining synthetic fiber rugs involves the following steps:
- Start by blotting out as much of the stain as possible using a dry cotton or white paper towel.
- Use a blunt instrument to scrape off any food or debris gently.
- Create a mixture of a minimal amount of dish soap with a cup of cold water. Employ this mix and a clean sponge to remove the remainder of the stain.
- After cleaning, blot the area with a dry towel to remove any excess moisture.
For more information, check out our Rug Care Instructions.
Rug Size Guide
| Standard Size Group | Actual Rug Dimensions | Ships In | Shipping Dimensions (LxWxH) |
|---|---|---|---|
| 5x7 Area Rug | 5'3" x 7' Rectangle | Rolled | 62.99x6x6 |
| 6x9 Area Rug | 6'7" x 9' Rectangle | Rolled | 78.74x6x6 |
| 8x10 Area Rug | 7'10" x 10' Rectangle | Rolled | 94.49x6x6 |

Living Room Rugs
When selecting a living room rug, choose one that anchors your furniture by either placing all the legs on the rug or just the front legs, which helps define the seating area and enhances the room's acoustics.
Customer Reviews
Urara Red Area Rug
















