Description
Pure white, plush, and quietly textured — the Zerah's tone-on-tone broken stripe pattern in hand-tufted wool is the ultimate minimalist foundation rug.
A rectangular area rug in a near-pure white colorway with a tone-on-tone design. The surface features subtle horizontal broken stripe lines created through a carved or relief hand-tufting technique — the stripes are the same white/ivory color as the base but slightly lower in pile height, creating a soft dimensional shadow effect. The overall texture is plush and medium-pile, with a smooth, even wool surface. Edges are cleanly bound with no fringe or tassels. The rug has a narrow, barely-visible plain border framing the striped field. At a glance it reads as a clean, luminous white with quiet linear texture that shifts subtly as light moves across it.
- Hand-tufted premium wool — plush and durable underfoot
- Tone-on-tone broken stripe texture in pure white/ivory
- Generous 0.59" thickness for a cushioned, luxurious feel
- Minimalist design pairs with virtually any decor style
- Canvas backing — use with a rug pad for best grip
- Spot clean with water for easy maintenance
Product Details
Product Attributes
Styling Guide
calm, airy, and effortlessly refined
neutral paletteAn almost entirely white palette with the softest whisper of ivory and cream in the carved stripe details — the overall effect is luminous and clean, like fresh linen in morning light.
Light Maple Hardwood
Honey Oak Hardwood
White Polished Concrete
Pale Grey Limestone Tile

Ideas for Your Space
About This Rug
The Zerah White Wool Area Rug is a study in quiet sophistication. Its tone-on-tone ivory and white palette features subtle horizontal broken stripe lines carved directly into the plush wool pile, creating a soft dimensional texture that catches light beautifully without demanding attention. Hand-tufted in India from premium wool, this rug sits at a generous 0.59-inch thickness, offering a cushioned, plush feel underfoot that makes it as comfortable as it is stylish.
The minimalist design makes it an incredibly versatile foundation piece — it works effortlessly in modern, Scandinavian, and contemporary interiors alike, letting your furniture and decor take center stage. The clean white tone brightens any room, making spaces feel larger and more open. Spot clean with water for easy maintenance.
A rug pad is recommended to keep it in place and extend its life. Whether you're layering it under a statement coffee table or anchoring a serene bedroom, the Zerah brings a calm, elevated energy to any space.
Care & Cleaning
To keep your wool or cotton rugs in top shape, follow these steps:
- Begin by blotting any stains with a dry cotton or white paper towel.
- Use a blunt instrument to carefully remove food or debris.
- Combine a minimal quantity of dish soap with a cup of cold water. Use this solution and a clean sponge to gently clean the stain. Avoid over-saturating the rug. Blot the cleaned area dry with a towel.
- Keep away from excessive heat or agitation as wool and cotton rugs are susceptible to bleeding and staining.
- For the best results, we advise a yearly professional cleaning.
For more information, check out our Rug Care Instructions.
Rug Size Guide
| Standard Size Group | Actual Rug Dimensions | Ships In | Shipping Dimensions (LxWxH) |
|---|---|---|---|
| 2x3 Small | 2' x 3' Rectangle | Rolled | 24x6x5 |
| 5x7 Area Rug | 5' x 7'6" Rectangle | Rolled | 60x8x7 |
| 8x10 Area Rug | 8' x 10' Rectangle | Rolled | 96x8x8 |
| 9x12 Area Rug | 9' x 12' Rectangle | Rolled | 110x12x9 |

Living Room Rugs
When selecting a living room rug, choose one that anchors your furniture by either placing all the legs on the rug or just the front legs, which helps define the seating area and enhances the room's acoustics.
Customer Reviews
Zerah White Wool Area Rug












