Description
A crisp white jute flatweave with a bold tan square border — the Rocio brings natural texture and timeless simplicity to any space.
A rectangular flatweave area rug with a large, open ivory-white center field that takes up roughly 75% of the surface. The field has a subtle horizontal texture from the hand-woven jute and cotton construction, giving it a slightly striated, organic appearance. Along all four edges runs a bold border composed of alternating tan and white squares of equal size, creating a clean checkerboard-style frame. The tan squares are a warm, natural golden-brown — the color of raw jute — while the white squares match the field. The border squares are evenly spaced and consistently sized. Edges are bound with no fringe or tassels. The overall impression is minimal, graphic, and naturally textured — like a classic linen canvas with a geometric frame.
- Hand-woven from 100% jute and cotton — natural and durable
- Crisp white flatweave field with tan square border detail
- Ultra-low profile at 0.16" — lays flat under furniture easily
- Timeless minimalist design suits farmhouse, coastal, and modern spaces
- Natural fiber texture adds warmth without visual clutter
- Spot clean as needed; use with a rug pad for best grip
Product Attributes
Styling Guide
calm, airy, and naturally grounded
warm paletteA bright, airy ivory-white dominates the entire field of the rug, while warm tan squares march along all four edges in a bold, graphic border — the contrast is clean and grounding, giving the rug a natural, sun-bleached quality.
Honey Oak Hardwood
Light Maple Wood
Pale Grey Tile

Ideas for Your Space
About This Rug
The Rocio area rug brings effortless, natural warmth to any room with its clean ivory-white flatweave field and a striking border of alternating tan and white squares that frame the rug like a picture. Hand-woven from 100% jute and cotton in India, this rug has a beautifully textured, low-profile surface that feels grounded and organic underfoot. The neutral palette — creamy white dominating the center with warm tan accents along the border — makes it incredibly versatile, pairing seamlessly with farmhouse, minimalist, coastal, and contemporary interiors alike.
At just 0.16 inches thick, it lays flat easily and works well under furniture, making it a natural choice for living rooms, dining areas, entryways, and bedrooms. The natural fiber construction gives it an earthy, tactile quality that synthetic rugs simply can't replicate. Spot clean as needed and use with a rug pad for best results.
If you're looking for a simple, timeless rug that adds texture without competing with your décor, the Rocio is a quiet standout.
Care & Cleaning
To ensure the longevity and appearance of your jute rugs, please follow these guidelines:
- Regularly vacuum the rug using a low-power setting, ensuring to approach from various angles due to the natural fiber's loose threads and knots.
- Should you encounter loose threads on the rug's surface, trim them using household scissors. To prevent damage or unraveling, avoid pulling threads from the rug's face.
- In the event of spills, blot gently with a clean, undyed cloth to absorb as much of the spill as possible, working from the edges towards the center to prevent spreading.
- If you decide to use cleaning solvents, test on a small hidden area first.
- For stubborn stains, seek the services of a professional cleaner who specializes in natural fiber rugs.
- Avoid dry cleaning as the harsh chemicals can damage or cause fading in the rug.
For more information, check out our Rug Care Instructions.
Rug Size Guide
| Standard Size Group | Actual Rug Dimensions | Ships In | Shipping Dimensions (LxWxH) |
|---|---|---|---|
| 2x3 Small | 2' x 3' Rectangle | Rolled | 24x6x3 |
| 5x7 Area Rug | 5' x 7'6" Rectangle | Folded | 27.00000x26.00000x5.00000 |
| 8x10 Area Rug | 8' x 10' Rectangle | Folded | 29.00000x5.00000x26.00000 |
| 9x12 Area Rug | 9' x 12' Rectangle | Folded | 29.00000x12.00000x29.00000 |

Living Room Rugs
When selecting a living room rug, choose one that anchors your furniture by either placing all the legs on the rug or just the front legs, which helps define the seating area and enhances the room's acoustics.
Customer Reviews
Rocio White Jute Carpet


















