Description
A bold crimson Persian rug alive with jewel-toned florals and medallion motifs — the Allur brings centuries of pattern-making tradition to any modern or eclectic space.
A rectangular area rug with a deep crimson red field dominated by an allover Persian floral trellis pattern. The design features repeating diamond-shaped medallion frames filled with intricate floral and botanical motifs — flowers, leaves, and scrolling vines — rendered in burnt orange, golden yellow, ivory, cobalt blue, sage green, and soft blush pink. The pattern is dense and symmetrical, covering the entire field with no open negative space. A narrow coordinating border frames the rug in a slightly darker red with small floral repeat details. The pile is low and smooth with a slightly distressed, antiqued finish that softens the colors and gives the rug a vintage, hand-crafted appearance. Edges are cleanly bound with no fringe or tassels. The overall impression is of a richly colored, jewel-toned traditional Persian carpet with a warm, collected character.
- Vibrant deep red base with multicolor Persian floral medallion pattern
- Jewel-tone accents: burnt orange, gold, cobalt blue, sage green, blush
- Low 0.25" pile — easy to vacuum and maintain in high-traffic areas
- Foam latex backing keeps rug securely in place on hard floors
- Distressed finish adds antique, collected character
- Works beautifully in living rooms, dining rooms, and entryways
Product Details
Product Attributes
Styling Guide
rich, jewel-toned, and globally inspired
warm paletteA rich, saturated crimson red dominates the field, with the intricate pattern woven in warm burnt orange, golden yellow, and ivory, punctuated by cool jewel-tone accents of cobalt blue, sage green, and soft blush — the overall effect is like a stained-glass window rendered in wool.
Dark Walnut Hardwood
Honey Oak Hardwood
Warm Beige Stone TileIdeas for Your Space
About This Product
The Nourison Allur brings the timeless beauty of Persian design into your home with a vibrant, jewel-toned palette that's anything but subtle. A deep crimson red base is layered with an intricate allover floral and medallion trellis pattern, bursting with accents of burnt orange, golden yellow, cobalt blue, sage green, and blush pink — a true feast for the eyes. The distressed, slightly worn finish gives it an antique character that feels collected and curated rather than brand new off the shelf.
At 0.25 inches, the low-to-medium pile is easy to maintain and holds up well in busy areas like living rooms, dining rooms, and entryways. The foam latex backing keeps it firmly in place on hard floors. Whether you're layering it over a larger neutral rug or letting it anchor a cozy reading nook, the Allur's rich color story and traditional motifs make it a statement piece that works beautifully in bohemian, eclectic, or classically decorated spaces.
Care & Cleaning
Preserve the beauty of your rugs with these care instructions:
- For spills, immediately blot with a clean cloth or sponge. Use a carpet stain remover and follow the cleaner's instructions.
- Regular hand vacuuming on the lowest setting without the use of the beater bar is recommended.
- Engage professional rug cleaning services as required to maintain the rug's quality and longevity.
For more information, check out our Rug Care Instructions.
Size Guide
| Standard Size Group | Shipping Dimensions (LxWxH) | Weight (lb) |
|---|---|---|
| 2' x 3' Rectangle | 24x2.5x2.5 | 2.5 lb |
| 2'3" x 7'6" Runner | 27x5.5x5.5 | 5 lb |
| 4' x 6' Rectangle | 48x4.75x4.75 | 7 lb |
| 5'3" x 7'3" Rectangle | 63x5.5x5.5 | 11 lb |
| 7'10" x 9'10" Rectangle | 94x6.5x6.5 | 22.5 lb |
| 9' x 12' Rectangle | 50x17x17 | 35 lb |
Customer Reviews
Nourison Allur Red Multicolor Bohemian Indoor Area Rug