Description
A vivid red canvas exploding with oversized botanical blooms in orange, teal, white, and yellow — the Nourison Allur is a rug that doubles as wall art.
A rectangular area rug with a deep, saturated crimson-red background completely covered by an oversized, allover botanical floral pattern. Large chrysanthemum-style blooms in burnt orange and teal-green dominate, interspersed with daisy-like flowers in creamy white and yellow with blue and pink centers. Flower stems and buds in yellow-green and teal weave between the blooms, filling every inch of the background. The pattern is dense and layered with no visible ground showing through — a true maximalist, wall-to-wall floral design. The pile is low to medium (0.25 inch), giving the surface a smooth, machine-woven appearance with subtle texture. Edges are cleanly bound with no fringe or tassels. The overall impression is of a lush, painterly garden rendered in jewel-toned colors against a warm red canvas.
- Oversized botanical floral pattern in 6+ vibrant colors
- Deep red background anchors the multicolor blooms
- Medium pile at 0.25 inch — comfortable and practical
- Foam latex backing for secure placement on hard floors
- Contemporary design with a bold, artistic statement
- Indoor use — ideal for living rooms, dining rooms, entryways
Product Details
Product Attributes
Styling Guide
vibrant and energetic with artistic flair
warm paletteA deep, saturated red dominates the background, setting the stage for a riot of oversized blooms in warm orange, cool teal, creamy white, and sunny yellow — with blue and pink accents threading through the stems and flower centers. The palette is bold but cohesive, with the red ground unifying all the competing hues.
Medium Oak Hardwood
Light Maple Wood
Warm Beige Tile
Grey Luxury Vinyl Plank

Ideas for Your Space
About This Product
The Nourison Allur area rug is a showstopping statement piece built around a vivid red background bursting with oversized floral blooms in orange, teal, white, yellow, and blue. The large-scale botanical pattern feels both contemporary and slightly retro — like a maximalist garden in full bloom. Chrysanthemum-style flowers and daisy-like blossoms overlap across the entire surface, creating a lush, layered look that commands attention in any room.
The medium pile (0.25 inch) offers a comfortable underfoot feel while keeping the rug practical for everyday use in living rooms, dining rooms, or entryways. The foam latex backing keeps it securely in place on hard floors. This rug works beautifully as a bold focal point in a neutral room or as a color-forward anchor in an eclectic, boho-inspired space.
If you love color and want a rug that doubles as art, the Allur delivers that energy without feeling chaotic — the rich red ground ties all the vibrant hues together into one cohesive, eye-catching design.
Care & Cleaning
Preserve the beauty of your rugs with these care instructions:
- For spills, immediately blot with a clean cloth or sponge. Use a carpet stain remover and follow the cleaner's instructions.
- Regular hand vacuuming on the lowest setting without the use of the beater bar is recommended.
- Engage professional rug cleaning services as required to maintain the rug's quality and longevity.
For more information, check out our Rug Care Instructions.
Size Guide
| Standard Size Group | Shipping Dimensions (LxWxH) | Weight (lb) |
|---|---|---|
| 7'10" x 9'10" Rectangle | 94x6.5x6.5 | 22.5 lb |
Customer Reviews
Customer Reviews
Nourison Allur Red Multicolor Contemporary Indoor Area Rug - Clearance
