Description
A soft, plush ivory rug with a subtle raised grid pattern — the DKNY Pure Framework is the perfect neutral anchor for modern and minimalist spaces.
A rectangular high-pile area rug in warm ivory and cream tones with a tone-on-tone geometric grid pattern. The surface is divided into six rectangular panels (two columns, three rows) by slightly raised, flatter border lines that contrast subtly against the chunky, textured woven pile of each panel. The pile itself has a hand-knit or looped appearance with visible texture throughout. The overall color is a unified warm ivory with very faint natural cream variation — no contrasting colors, purely monochromatic. Edges are cleanly bound with no fringe or tassels. The rug has a plush, substantial appearance with a depth of approximately 0.75 inches.
- Tone-on-tone ivory geometric grid pattern — subtle yet striking
- High pile at 0.75 inches — soft and plush underfoot
- Neutral ivory/cream palette pairs with virtually any decor
- Cotton backing for added stability and structure
- Modern minimalist aesthetic — works in living rooms, bedrooms, and more
- Substantial 0.75-inch thickness for a premium, luxurious feel
Product Attributes
Styling Guide
calm, airy, and quietly sophisticated
neutral paletteA warm, unified ivory palette with the faintest hints of cream and natural beige woven throughout — the tone-on-tone effect means the pattern reveals itself through texture rather than contrast, giving the rug a quietly sophisticated, monochromatic feel.
Light Oak Hardwood
Whitewashed Wood
Pale Gray Luxury Vinyl Plank
Polished Concrete
Light Maple
Ideas for Your Space
About This Product
The DKNY Pure Framework rug brings effortless modern sophistication to any room with its tone-on-tone ivory and cream palette and subtle geometric grid pattern. The surface features a beautifully textured high-pile construction — roughly 0.75 inches thick — that creates a soft, plush feel underfoot while the raised grid lines add quiet visual interest without overwhelming a space. The overall look is clean and minimalist: a simple six-panel grid layout defined by slightly raised borders against a chunky woven background, all in warm ivory tones.
This rug is ideal for living rooms, bedrooms, or any space where you want a neutral anchor that still has personality. Its neutral color story makes it incredibly versatile — it pairs seamlessly with everything from warm wood tones to cool concrete floors, and works equally well in Scandinavian, contemporary, or transitional interiors. The cotton backing adds stability, and the substantial pile height gives it a premium, luxurious feel that punches well above its price point.
Care & Cleaning
To keep your wool or cotton rugs in top shape, follow these steps:
- Begin by blotting any stains with a dry cotton or white paper towel.
- Use a blunt instrument to carefully remove food or debris.
- Combine a minimal quantity of dish soap with a cup of cold water. Use this solution and a clean sponge to gently clean the stain. Avoid over-saturating the rug. Blot the cleaned area dry with a towel.
- Keep away from excessive heat or agitation as wool and cotton rugs are susceptible to bleeding and staining.
- For the best results, we advise a yearly professional cleaning.
For more information, check out our Rug Care Instructions.
Size Guide
| Standard Size Group | Shipping Dimensions (LxWxH) | Weight (lb) |
|---|---|---|
| 2' x 3' Rectangle | 24x5x5 | 4.9979 lb |
| 5' x 7'6" Rectangle | 61x8x8 | 32.9988 lb |
| 8' x 10' Rectangle | 96x9x9 | 70.4994 lb |
| 8'6" x 11'6" Rectangle | 103x10x10 | 87.9997 lb |
| 9'6" x 13'6" Rectangle | 115x11x11 | 105.9983 lb |
Customer Reviews
DKNY Pure Framework Ivory Modern Indoor Area Rug